It is a well accepted fact that social media is a great way to promote your business. Numerous businesses have turned to the free media outlet to gain recognition. These businesses share funny stories, cute pictures and create contests for Likes, Tweets and Shares. All of this is great, but who is really getting the […]
Some create eye-catching billboard ads, some dream up clever YouTube videos, and some… “twerk”? When it comes to getting a message across, everyone has their own unique strategies for marketing an idea. But for those who’d prefer not to compete with Miley Cyrus’ outlandish (yet attention-grabbing) VMA performance, we’ve compiled a list of our four […]
Hakuna Matata – The Lion King Simon and Pumba had the right idea with their classic motto. We get it. “Stop worrying” is easier said than done. At most, you can distract yourself from worrying, but the best way to handle it is to face the problem head on. Rather than telling yourself to simply […]
With the rising use of hashtags among various social media, combined with the decreasing importance of keywords as a ranking factor and recent changes Google has made to hide keyword data, it is more important than ever for online marketers as well as small businesses to understand this new trend and how to use it […]
If there is one thing I truly hate about my job (and it’s literally the ONLY thing), it’s the hyper awareness I have gained about web design since I started working here. It’s actually a curse to Google anything and realize that things that would previously have gone unnoticed suddenly annoy me with the intensity […]
On July 12th I edited a client’s Google+ Local listing. (It is important to note that this client only serves customers at their location.) From then till October 17th the listing was “pending review” and was gone from the Google 7-pack where it once was listing ‘A’. On October 18th I called Google’s Local Phone […]
We hope you enjoy this whimsical fusion of an SEO glossary and internet marketing! We’ve tried to combine our favorite parts of SEO with the ABCs to clear up some confusion on the subject. Here it goes! Alt text is descriptive text used to allow images to contribute to page ranking. Images have a tough […]
Logos are the single most recognized element of a brand or company. You don’t need a degree in advertising or marketing to identify companies by their logos i.e. a swoosh, a bitten apple, a jockey on a horse, etc. These three logos belong to well-established businesses known internationally solely by their trademark, a shared goal […]
It knows who you are, it watches your every online move even in the darkest hours, it’s lurking behind your computer screen, it’s… Zombie Marketing. On Monday, contributor to Forbes.com Jonathan Salem Baskin announced the rise of “Zombie Marketing” just in time for the upcoming spooky holiday season. According to the writer, this era of […]
Whether you’re a start-up company looking to build a website or an established company looking to revamp your current site, there are a few things you, as a business owner, should know when you’re shopping around for a web design company. 1. What are you looking to gain from your website? The first question to […]
