{"id":10276,"date":"2013-10-16T05:00:05","date_gmt":"2013-10-16T10:00:05","guid":{"rendered":"http:\/\/www.drumbeatmarketing.net\/?p=6821"},"modified":"2022-04-22T14:43:21","modified_gmt":"2022-04-22T19:43:21","slug":"zombie-marketing","status":"publish","type":"post","link":"https:\/\/clients.geminoscreative.com\/marketing-blog\/zombie-marketing","title":{"rendered":"Dawn of The Zombie Marketing Apocalypse"},"content":{"rendered":"\n
It knows who you are, it watches your every online move even in the darkest hours, it’s lurking behind your computer screen, it’s…<\/p>\n\n\n\n
Zombie Marketing.<\/strong><\/h2>\n\n\n\n
On Monday, contributor to Forbes.com Jonathan Salem Baskin announced the rise of “Zombie Marketing”<\/strong> just in time for the upcoming spooky holiday season. According to the writer, this era of targeting customers refers to the capturing of browser data and behavior, from which computers then “automatically tee-up recommendations on products or services” individually tailored to appear for specific users<\/strong>. Sound familiar?<\/p>\n\n\n\n
It’s Alive! It’s Aliiiiive!<\/h2>\n\n\n\n
The days of brainless advertising are already upon us<\/strong> with unyielding hunger for your attention. Remember when Facebook began lending space on its site for small snippets of advertisements back in 2009? The site developed methods to cue up and spew out advertisements related to user hobbies, and data based on profile information<\/strong>. Just log onto your account today and you’ll be sure to find a whole column of ads that match (or at least attempt to match) your personal interests. Love it or hate it, Facebook, Youtube, Pandora and many other platforms have turned into staples of Zombie Marketing.<\/p>\n\n\n\n